An empowering true story about two rebels who ditched the rat race to pursue an audacious dream in the Caribbean. A true story of friendship, courage, and reinvention.
How Two Trailblazers Built a Surf Shop and Found Freedom
When David Putnam and Yair Lichtenstein abandoned successful careers in law and marine science, even their closest friends thought they'd lost their bearings. With no retail experience or financial safety net, they opened a tiny surf shop on the sunny shores of Aruba--betting everything on the dream of designing a life they wouldn't need a vacation from.
Defying the rules of conventional success, they built Bula Surf Shop on three unorthodox values: stay best friends, have fun, and serve the community. Over two decades, their entrepreneurial start-up grew into a beloved Caribbean brand--the welcoming "Cheers" of Aruba, where everyone feels at home.
Author Marcia Heath discovered their story during a period of burnout and disillusionment in her own career. Inspired by their courage, she left the corporate realm to pursue her creative dream of becoming an author. Through vivid storytelling and intimate interviews, she weaves together:
Little Giant is more than a business biography...it's a story about friendship, courage, and the freedom to choose your own path. Whether you're on the brink of a bold leap or simply dreaming of one, this book invites you to pause, reflect, and rediscover what truly matters.
Perfect for fans of inspirational memoirs, business biographies, and true stories about dreamers, rule breakers, and original thinkers.
More Praise for Little Giant
"A refreshing break from typical success stories...this beautiful book is a fountain of inspiration about living adventurously and on your own terms." William Parkhurst, New York Times bestselling author of True Detectives
"Little Giant offers wisdom on business and friendship from an improbable venture on the Caribbean island of Aruba." Murray Carpenter, author of Caffeinated
"I wish there were more books like this. It's the beautiful story of two men chasing their dreams--not in the default 'more is better' way but in their own unique way. It was also inspiring to feel the author's own transformation happening through the book...it reminded me of Tuesdays with Morrie. The design, structure, and flow of the book was original and refreshing." Paul Millerd, author of The Pathless Path
"This book sounds like a great feel-good movie, something cooked up in Hollywood. Well, the 'feel good' is certainly there, but the story is very real. This book is for the dreamers in all of us." BookTrib
"This is a very human book about choices and what can happen when people truly love each other. It depicts a different way of life and doing business, where you can have your cake and eat it, too. It's full of inspiration, humor, and wisdom." Mickey Green, award-winning filmmaker
"The characters and their stories moved and delighted me, and the book itself is gorgeous." Shelley Sperry, author of What's the Big Idea?
"This compelling exploration solves the mystery of how to thrive through intense difficult waves. The inquisitive author interweaves oral histories as well as psychological studies to enliven our understanding of our own dreams, life, and work." Elizabeth Garber, author of Sailing at the Edge of Disaster
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