Navigating Collective Intelligence for Sustainable Futures by Tania Elena GonzΓ‘lez Alvarado, Paperback, 9798369372739 | Buy online at Moby the Great
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Navigating collective intelligence for company resilience and sustainable development has become vital. In recent years, the global environment has left its mark on social practices and current economic systems. This effect drew the importance of business resilience into focus. The recognition of resilience as a spontaneous act in a group of individuals allows them to overcome the challenges of the environment to improve current situations. Business resilience also influences decision-making and business strategies and has become an essential factor for the competitiveness and performance of public and private organizations. Further research into future organizational resilience may reveal the emergence of collective intelligence as an effective tool for navigating sustainable development efforts. Navigating Collective Intelligence for Sustainable Futures analyzes the role of collective intelligence in adapting businesses to external shocks and contributing to organizational resilience. It examines how organizations can adapt and thrive in an increasingly volatile and changing business environment. This book covers topics such as sustainable development, intelligent technology, and global business, and is a useful resource for business owners, engineers, environmental scientists, academicians, and researchers.

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About the Author

Tania Elena GonzΓ‘lez Alvarado is Full Research Professor C T.C. in Marketing and International Business at the University of Guadalajara (Mexico). She has at least three decades of experience, during which she has conducted research activities, directed theses and/or taught at the following universities: Universidad Nacional AutΓ³noma de MΓ©xico, Universidad La Salle, Escuela Bancaria y Comercial and Universidad Complutense de Madrid. Her current research interests are collective intelligence, resilience, the future of work, internal marketing, social value and artificial intelligence. She is the author of more than thirty articles, has co-authored three books and coordinated twelve collective works. Pablo Cabanelas Lorenzo is an Associate Professor of Marketing at the University of Vigo (Spain). He also belongs to the UNAM (MΓ©xico) faculty in the post-graduate studies, and cooperate with different European and Latin-American universities. His current research interests are value creation, industrial marketing, and relationship marketing. He has participated and directed several research projects with different European, National and Regional institutions and companies. His research has been published in several books and journals such as Industrial Marketing Management, Regional Studies, Journal of Business Research, Journal of Business & Industrial Marketing, International Marketing Review, and Journal of Business Research, among others. He acts as associate editor in the Journal of Business and Industrial Marketing and European Research on Management and Business Economics, and guest editor in Reviews of Managerial Science.

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Product Details

Publisher
IGI Global | Business Science Reference
Published
29th November 2024
Format
Paperback
Pages
396
ISBN
9798369372739

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